I set up Restless Communications in 2011 to create strategic and integrated campaigns for brands I believe in.
Away from work I shout at Arsenal, listen to loud music, and walk my dog.
Every crisis response needs facts, emotion, humanity and honesty. But it also needs to be unique. Looking like you copied someone else's response undoes any goodwill you have earned.
The PR industry has a new set of evaluation metrics. AMEC's Barcelona Principles v4 are exactly the sorts of metrics we've been advocating for 15 years
After the EBA updated its brand and visual identity, we were also asked to produce a new 'hero' video to help Europe's banking regulator to recruit new staff.
Sourcing and producing an hour of broadcast-quality voiceover for an international training programme, in line with new brand guidelines that stress clarity and accessibility.