Every crisis response needs facts, emotion, humanity and honesty. But it also needs to be unique. Looking like you copied someone else's response undoes any goodwill you have earned.
The PR industry has a new set of evaluation metrics. AMEC's Barcelona Principles v4 are exactly the sorts of metrics we've been advocating for 15 years
The rise of disinformation and misinformation online poses real challenges for charities and civil society. We helped campaigners and communicators across the EU refresh their strategies.
After the EBA updated its brand and visual identity, we were also asked to produce a new 'hero' video to help Europe's banking regulator to recruit new staff.