Chris Reed

I set up Restless Communications to deliver strategic and integrated campaigns for organisations I believe in. To offer crisis comms support. And to create content with impact. Away from work I shout at Arsenal, DJ, read loads and walk my dog.

94 posts

Content creation and social media

Social media channels are a part of the communications mix. They’re not the be-all and end-all

Some people have got extremely excited about the rapid rise of social media and content over the last few years.

Chris Reed

Apr 26, 2011 1 min read

Three buttons, labelled talk, listen, door, including in braille. A finger hovers over 'listen'

Communications strategy

The best communications starts with listening

One of the biggest mistakes organisations can make with regard to social media is to jump straight in. In fact,

Chris Reed

Apr 26, 2011 1 min read

A wall with 'we like you too' painted on it

Communications strategy

What’s the value of a ‘friend’ on Facebook?

“If I tell my Facebook friends about your product, it’s not because I like your product. It’s because

Chris Reed

Apr 5, 2011 1 min read

Content creation and social media

Delivering social currency – the challenge for communications agencies

Brian Solis, the latest addition to Altimeter’s all-star social media analyst line-up, has got a new book coming out

Chris Reed

Mar 29, 2011 2 min read

Crisis communications

Spare a moment for Vodafone. Or indeed, 12 hours

We live in an industry where it’s all too easy to criticise our peers. We’ve all got blogs,

Chris Reed

Feb 28, 2011 4 min read

What we think

Amnesty International’s Digital Media Awards – Two weeks left to get involved in the #amnestyawards

Digtial Media is now more than ever an agent for social change – just take a look at recent events in

Chris Reed

Feb 15, 2011 1 min read

Things we like

The most awesome 450 page animation/presentation ever

There are many ways to show of the abilities of a piece of software. And this is by far the

Chris Reed

Dec 16, 2010

Content creation and social media

Tinchy Stryder’s Ipad performance at Carphone Warehouse last night

Who wins from this? Stryder, Carphone Warehouse, or iPad? I reckon all of them. Genius…

Chris Reed

Dec 11, 2010

A headline from the Guardian 'Amazon removes peadophile's guide ebook after protests

Crisis communications

Amazon’s PR nightmare – a Kindle book “to make pedophile situations safer”

What a concept freedom of speech is, particularly in the States where an employee’s comments about their company on

Chris Reed

Nov 10, 2010 2 min read

What we think

The M&S and Oxfam Clothes Exchange – 2+2 = 5

What a truly fantastic partnership. Total transparency, and total WIN! for both brands… Get rewarded for donating old M&

Chris Reed

Sep 7, 2010 1 min read