Quality Seconds > Pointless Eyeballs
A few years ago I started touting around an idea about how to cross-compare the value of PR coverage on
3 min read
Recent posts
Why Nissan’s corporate reputation deserves to crash and burn
With great power comes great responsibility.
But not if you’re an international car giant, apparently. Irrespective of your existing
1 min read
Crisis Communications oversimplified by The Economist. Hopefully
The world of crisis communications is undoubtedly far more complicated than the Economist’s review of Glass Jaw: A Manifesto
2 min read
11 common themes of the best social media playbooks
We’re often asked to put together content and social media strategies for our clients, and then to make them
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If you don’t buy the product, you are the product. Or worse. Everything you do is being watched.
My mac alerted me to a new Safari update, today. Nothing too surprising about that. Normally I just wouldn’t
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The real reason that Starbucks spells your name wrong
Hat tip to Itsnicethat – a cracking film about why Starbucks spells your wrong… which harks back to my post about
My name, your drink. Mass personalisation? Or a social gimmick?
Coca-Cola were sampling exercise in Holborn recently. Free drinks. What’s not to like? In fact, free drinks with your name on. Even better. This year’s campaign features four times more names than previously, including mate, bestie, mum and dad. Nice touches. The return of the campaign was apparentl
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Power to the people! Crisis communications required
The power of the boycott, or a campaign by users (or non-users) is not a new phenomenon.
But social media
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More on Malaysia airlines’ crisis communications…
Just a quick follow up/edit after my last post on Malaysia Airlines’ approach to crisis communications. After the previous
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Best practice: crisis communications and Malaysia Airlines
No airline ever wants to puts its crisis communications training procedures into practice, but over the last few days the
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“All that happens must be known.” The Circle is Google in disguise
I’ve recently finished a novel, The Circle, written by Dave Eggers. I’d recommend it. Not for the earth-shattering quality of the writing. The writing is average at best, but for the issues that Eggers introduces. The Circle is Google (or maybe Facebook) by any other name. It’s a highly desireable p
1 min read
Oxfam and DEC – Crisis Communications experts
We’re still adjusting to the destruction and havoc caused by the Typhoon Haiyan in the Philippines, and there’s
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